Introduction to Retail Industry

  • Retail Industry is undergoing profound changes to meet the demands and expectations of the increasing customer base; there is a need for technology advancement.
  • Big Data Analytics is the prerequisite to stay ahead in the game. Retailers are tasked with transforming colossal amount of data into practical insights. With decentralized shopping experiences becoming more ‘standard,’ retailers can no longer afford to operate in a traditional environment.
  • Retailers see the benefit of investing in analytics capabilities for a better understanding of customers and managing inventory. However, while the goal is clear, the path is not so.

Retail Industry

Get Real-Time Flexible Data Analytics for your Retail Business to avail Holistic View from Consumers to the Shelf.

Store Manager

  • Shelf space, customer relationship, balancing Inventory, determining the best marketing strategies and investment for promotions have always been a store manager’s major concerns.
  • As Point of sale systems updates transaction log data every 15 mins, the data collected is fed into the engine for forecasting. Our Retail Store Solution allows analyzing business results from multiple angles.
  • Get insights from data on product, promotions, sales, customer, inventory, and drill-down to understand business rationally. Attributes like Inventory Turnover Ratio, Economic Order Quantity (EOQ), Customer Retention Rate can be seen in the form of dynamic visuals for taking effective and efficient decisions.
Data Pipeline solutions
Data Pipeline solutions

Franchise

  • For a modern marketer, Customer segmentation and targeting isn’t just a suggestion; it’s a necessity. Untargeted marketing promotion may hurt your brand value.
  • Customer Lifetime Value, RFM, Customer Segmentation, Feedback Analysis (using Integrated Survey), Demand Forecasting and Market basket Analysis are some of the KPI’s which our solution provides under the canopy of Retail Franchise solution.
Data Pipeline solutions

Merchandiser

  • Merchandisers have been called the 'Image consultants for the retail world’ in the modern time ensuring that the products arrive on time, and work closely with the staff to forecast, plan, and monitor stock levels.
  • BDB offers interactive dashboards asserting different modes of payment collected on a different timeline such as Sales, Joiners, and Inventory related information. It makes up the entire package of what a merchandiser would require.
Data Pipeline solutions
Data Pipeline solutions

KPIs of BDB Retail Analytics

Data Insights
Customer Segmentation

Reach out to the right customers using K-Means Clustering

Data Insights
Customer Lifetime Value

Identify Customer Segments and CLV rank of a segment using a model combining RFM, K-Means++,Analytic Hierarchical Process(AHP)

Data Insights
RFM Analysis

Examine Recency and Frequency factors to determine the worth of a Customer

Data Insights
Feedback Analysis

See Consumer Trends through Benchmark and Sentiment Analysis on Feedbacks using the BDB Survey

Data Insights
Economic Order Quantity

Minimize Inventory Cost to Secure Restocking

Data Insights
Sell-through Rate

Track product sales and strike a right inventory balance

Data Insights
Customer Retention Rate

Check Worth of your Promotion Campaign based on Customer Retention Rate

Data Insights
Customer Conversion Rate

Get count of your Converted Customers v/s Visitors

BDB's voice based billing. It is a custom solution which takes billing and generating invoice to the next level, by utilizing innovative AI based search to add units to cart in an intuitive manner.

Watch Video

Connect with a BDB Expert

Connect Now